BA (Hons) Creative Advertising Strategy
| Course Director | Jo Hodges (Acting Course Director) |
|---|---|
| Course Location | LCC - this course is taught within the School of Design |
| Study Level | Undergraduate |
| Study Mode | Full Time |
| Course Length | 3 years |
| Home/EU Fee | £3,375. Fees given as guidance only and will be subject to review. Some courses charge non-standard rates and additional material/residency costs. |
| International Fee | £12,700. Fees given as guidance only and will be subject to review. Many courses charge non-standard fee rates and additional costs. For details call the International Office on +44 (0)20 7514 8138. |
| Start Date | October |
| Application Route | Through UCAS. If you are a UK or EU student please call +44(0)20 7514 6400 or email ugadmissions@lcc.arts.ac.uk for any admissions enquiries. If your are a none-EU international student and you are unsure about how to apply, admission enquiries should be made through the international office. Please note that this course will be carrying the title BA (Hons) Advertising in 2011/12. Please see the new BA (Hons) Advertising course page for more information. |
| Application Deadline | 15 January 2011 |
| UCAS Code | N561. Please note that this course will be carrying the title BA (Hons) Advertising in 2011/12. |
| University Code | UAL U65 |
Proposed changes for 2011-12
Please note that this course will be carrying the title BA (Hons) Advertising in 2011/12
Please note: BA (Hons) Creative Advertising Strategy is being reviewed this year and as a consequence of this review the course offered to new students in 2011/12 will be structured differently and will carry the new title BA (Hons) Advertising.
Please see the new BA (Hons) Advertising course page for more information.
Innovative thinking and creativity are essential to a successful career in advertising.
This course will develop your own enterprise skills and equip you with the specific knowledge and understanding required in this competitive and ever-changing industry.
This course is taught within the School of Design.
Assessment
Coursework which may include practical and written assignments and work placements.
Award
University of the Arts London BA Honours Degree
Further information
For further details telephone +44 (0) 20 7514 6569
Email: info@lcc.arts.ac.uk
Year 1
In year one the focus is on Foundations of Advertising and Marketing Communications, which will provide you with the knowledge of the subject and its industry context. You will be introduced to the essential marketing and communication concepts and recognise how these are employed in the business environment.
Year 2
The themes of Management of Marketing and Advertising Communications are covered in year two. A particular focus is on the application of knowledge to marketing communications, problems and issues. Another feature of study this year is simulated work-related study, through which you will employ your understanding of advertising communications in practical scenarios.
Year 3
You now examine contemporary issues of advertising practice. Issues of communications strategy and preparation for employment are particular features of this final year of study. You will also work on a major project.
This course is suited to students wishing to enter a career in advertising and marketing.
2 A levels plus 3 GCSEs (A-C), or equivalent qualifications, or relevant professional experience/experiential learning, or a combination of formal qualifications and experiential learning.
international and eu students: if your first language is not english you should check you have achieved the correct ielts level in english.
Please apply through UCAS.
If you are a UK or EU student and you have an admissions enquiry please call +44(0)20 7514 6569 or email ugadmissions@lcc.arts.ac.uk. If your are a none-EU international student and you are unsure about how to apply, admission enquiries should be made through the international office (call +44 (0)20 7514 8138).